Channel Sales Manager

About the role

The Channel Sales Manager will lead the development and execution of sales strategies across key distribution partners. You will be responsible for meeting financial targets while ensuring strong relationships with channel partners and optimal store presentation.

Key responsibilities

• Generate and execute annual, quarterly and monthly sales plans to achieve strategic and financial goals.
• Drive sales and manage daily account activities with key channel partners.
• Review and forecast order, inventory, sell‑in and sell‑out data to uncover new sales opportunities.
• Implement commercial strategies including MSRP, distribution criteria, partner evolution and channel compensation schemes.
• Conduct at least ten face‑to‑face customer visits and three distribution partner meetings each week.
• Oversee terminal store setup, ensuring cleanliness, complete materials, appropriate samples and effective demonstrations.
• Organise dealers and shop promoters for product training and assessments aligned with launch schedules.
• Perform market research, gather competitive intelligence, and develop counter‑measures for pricing and promotion.

Required profile

• Bachelor’s degree or higher.
• Minimum 2 years of channel sales experience in key‑account or traditional retail environments.
• Strong negotiation and communication abilities, with proven experience in retail and distribution agreements.
• Extensive background in marketing, terminal management and training activities.

Required skills

• Advanced proficiency in Microsoft Excel.
• Advanced proficiency in Microsoft PowerPoint.
• Advanced proficiency in Microsoft Word.

What we offer

• Opportunity to shape channel sales strategy in a dynamic market.
• Collaborative environment with clear growth pathways.