Business Analyst – Performance Marketing (Bangkok, relocation)

About the role

We are looking for a Business Analyst to join Agoda’s Performance Marketing team in Bangkok. You will work on data‑driven marketing programs, helping to optimise search and display campaigns and build analytical models that drive customer value.

Key responsibilities

• Experiment with text ads, bidding strategies and campaign structures on search platforms such as Google, Bing, Baidu and Naver.
• Test, analyse and optimise display campaigns across social channels including Facebook, Twitter and Instagram.
• Analyse large experiment datasets, develop optimisation models and create dashboards for account managers.

Required profile

• Bachelor’s degree or higher in a quantitative discipline (e.g., computer science, mathematics, engineering, statistics or science).
• Fluent English communication skills.
• Strong numerical reasoning and intellectual curiosity.
• Proficiency in Excel.

Required skills

• Excel
• Python
• VBA
• SQL
• SAS
• R
• SPSS

What we offer

• Relocation assistance to Bangkok.