Marketing Analytics & Strategy Analyst (Bangkok)

About the role

Join Agoda’s Performance Marketing team as a Marketing Analytics & Strategy Analyst based in Bangkok. You will work on data‑driven marketing programs, experiment with search and display campaigns, and turn insights into actionable strategies that boost customer lifetime value.

Key responsibilities

• Experiment with text ads, bidding strategies, and campaign structures on search platforms such as Google, Bing, Baidu and Naver.
• Test, analyze, and optimize display campaigns across social channels including Facebook, Twitter and Instagram.
• Analyze large experiment datasets, develop optimization models, and create dashboards for account managers.
• Collaborate with analysts, data scientists and marketers to translate findings into scalable marketing initiatives.

Required profile

• Bachelor’s degree or higher in a quantitative discipline (e.g., computer science, mathematics, engineering, science).
• Fluent English communication skills.
• Strong numerical reasoning and intellectual curiosity.
• Proficiency in Excel.

Required skills

• Excel
• Python
• VBA
• SQL
• SAS
• R
• SPSS

What we offer

• Relocation assistance to Bangkok.
• Opportunity to work with a world‑leading performance marketing team.
• Access to continuous learning and mentorship from experts across data science, product and strategy.